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Techaisle Blog

Insightful research, flexible data, and deep analysis by a global SMB IT Market Research and Industry Analyst organization dedicated to tracking the Future of SMBs and Channels.

Mid-Market Firms Get a Boost in Cybersecurity with Dell’s Latest Portfolio Enhancements

Dell’s recent enhancements to its security portfolio address midmarket companies' specific security concerns and goals. Dell has significantly expanded its security portfolio with in-house capabilities and partnerships to enhance its threat protection, management, and incident response capabilities. The company’s new additions are crucial in addressing mid-market businesses' security challenges. According to Techaisle data, cybersecurity prevention investments are the highest technology priority for core and upper midmarket firms. With an average spending increase of 8.6%, 64% of midmarket firms are boosting their investments in cybersecurity solutions. The main reason for this spending increase is advanced threats and the rise of remote working, as reported by 61% of firms. In today's digital environment, cyberattacks are becoming increasingly prevalent and sophisticated, posing a threat to companies of all sizes. The traditional approach to security revolved around building higher cyber walls, hoping that no one would cross them. However, in the last ten years, attackers have found ways to breach these walls, making it necessary to have preventive strategies in place. Businesses must therefore prepare for the possibility of breaches and their potential impacts. Consequently, they must have a comprehensive security portfolio that offers end-to-end protection – from detecting and preventing threats to minimizing the damage in the event of a breach and helping users recover their data.

Mid-market enterprises are particularly susceptible to cyberattacks due to their limited resources compared to larger organizations. They face the same challenges as their larger counterparts but require more resources to defend themselves. To address these challenges, mid-market businesses need a security portfolio that can protect their operations from cyberattacks and minimize the risk of financial and reputational damage, especially as cyber threats become increasingly sophisticated. This article examines how recent updates to Dell’s security solutions portfolio can help mid-market businesses navigate the evolving threat landscape and enhance their protection capabilities.

dell midmarket cybersecurity

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Dell APEX Managed Device Service - The Secret Weapon for SMBs and Midmarket Businesses

Technology advances daily; how can SMB IT resources and processes keep pace? In March 2023, Dell announced its Dell APEX Managed Device Service subscription to help SMBs and midmarket firms keep devices secure and up-to-date. Dell APEX Managed Device Service is available to buy as a month-to-month subscription at $70 per device for SMBs. Techaisle data shows that 83% of SMBs are prioritizing outsourcing their device, security, and overall IT management. At the same time, 62% are increasing their use of as-a-Service technology adoption. With Dell APEX Managed Device Service, SMBs have peace of mind knowing their IT needs are handled with Dell’s industry-leading IT management and support capabilities. From PC management to device security to expert Dell support, all in a flexible monthly subscription, this newest addition to the Dell APEX lineup delivers the immediate value small businesses need to focus on growing their business, not managing IT.

SMBs increasingly depend on information technology and deal with an ever-expanding portfolio of increasingly complex applications and platform technologies. At the same time, these firms are struggling to rein in IT-related expenditures, including staff-related costs. This combination of increased reliance on technology as a critical element of business success, burgeoning complexity, and cost constraint has created a ‘perfect storm’ for using managed services, especially services covering devices and security. As a result, managed services has become an increasingly important force within the SMB IT portfolio because its key attributes tie directly to business and IT challenges. The reasons for this intense (and growing) interest in service delivery are varied and compelling. The top two issues are “to keep IT costs under control” (49%) and “improve security” (38%).

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OpenText - A Cybersecurity Powerhouse Built on Strategic Acquisitions

OpenText's transformation from a Canadian document management company to one of the world's leading software providers is nothing short of remarkable. The driving force behind its growth has been a focus on cloud-based solutions, which led the company to go on an acquisition spree, bringing several specialized companies/brands under its umbrella. Cybersecurity is one arena where OpenText has taken a deliberate approach over the last decade with multi-billion dollars of capital investment to bring together critical purpose-built solutions to provide holistic coverage to its customers.

The company’s acquisition of data protection provider Carbonite (ninth cloud-specific acquisition overall) and endpoint/threat intelligence software provider Webroot marked a significant milestone in its quest to create a single, unified, and robust security portfolio.

With the Carbonite and Webroot acquisitions, OpenText became a go-to option for managed service providers (MSPs) and small and medium businesses (SMBs) seeking a one-stop shop for security and data protection, filling a void in the market with its broad portfolio. Experts have opined on OpenText’s offerings: “It's one vendor, one brand, one program, one partner strategy, one go-to-market, so small customers and partners don't need to work with multiple vendors. OpenText Cybersecurity can provide all of it."

However, this was just the beginning. OpenText's subsequent acquisitions of email encryption software provider Zix, security software provider AppRiver, Network Detection and Response provider Bricata, and enterprise software provider Micro Focus further strengthened its position in cybersecurity. The approach to consolidate all security and data protection services in a single platform – serving as the foundation to deploy the right capabilities and manage and administer their environment has made things easier for customers of all sizes. In addition, OpenText's comprehensive portfolio provides a robust and reliable option for businesses seeking to enhance their cyber resiliency. In the following sections, we will explore OpenText's trajectory to becoming one of the leaders in the cybersecurity domain.

opentext acquisitions 1

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Zero Trust Architecture on the Rise in Midmarket and SMBs

It is the best of places; it is the worst of places. The famous opening line echoed from the Dickens masterpiece “A Tale of Two Cities” describes a period in which opposites – wisdom and foolishness, light and darkness, hope and despair – exist side by side. The events and depths of emotion described in the novel are much more extreme than the scenarios cloud and overall IT adoption presents to businesses. But the notion that there are opposing elements of opportunity and requirement associated with the cloud would ring true to SMB and midmarket executives, who need to balance the new business outcomes that they can achieve via cost-effective cloud/IT solutions with the need to safeguard users, data, and applications from malicious intruders. The upside is competitiveness in a fast-moving economy; the downside is destroying customer relationships and corporate reputations at the core of business success. Where is the safe middle ground – the approach that results in optimal business protection and access to the upside associated with cloud/IT solutions?

The market is buzzing with discussions on zero trust (ZT). A Techaisle survey of 2035 SMBs and Midmarket firms shows that 8% of small businesses, 46% of core-midmarket firms, and 69% of upper midmarket firms know of ZT and that 21% of SMBs and 64% of midmarket firms consider its adoption either very important or important. Critical reasons for adopting zero trust include reducing insider threats, breach prevention, compliance, mitigating endpoint threats, and managing hybrid IT and remote work security issues.

However, most firms need to be made aware that ZT is not a product but a framework that requires a focus on the journey and strategy. Regardless, 14% of “in the know” SMBs and 35% of upper midmarket firms have begun planning their investments in ZT technology, initially focusing on identifying their critical digital assets and security vulnerabilities.

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