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  • ARTIFICIAL INTELLIGENCE

    ARTIFICIAL INTELLIGENCE

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  • IT SECURITY TRENDS

    IT SECURITY TRENDS

    SMB & Midmarket Security Adoption Trends
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    BUYERS JOURNEY

    Technology Buyer Persona Research
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  • PARTNER ECOSYSTEM

    PARTNER ECOSYSTEM

    Global Channel Partner Trends
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  • 2025 TOP 10 SMB BUSINESS ISSUES, IT PRIORITIES, IT CHALLENGES

    2025 TOP 10 SMB BUSINESS ISSUES, IT PRIORITIES, IT CHALLENGES

  • CLOUD ADOPTION TRENDS

    CLOUD ADOPTION TRENDS

    SMB & Midmarket Cloud Adoption
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    2025 TOP 10 PREDICTIONS

    SMB & Midmarket Predictions
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    MANAGED SERVICES RESEARCH

    SMB & Midmarket Managed Services Adoption
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Latest Analyst Insights

07 November, 2025
The generative AI market is currently a chaotic mix of boundless promise and paralyzing complexity. For enterprise customers, the landscape is a minefield. Do they risk cost escalation and vendor lock-in with proprietary, API-first models, or do they brave the "wild west" of open-source models, comp...
05 November, 2025
For the past two years, the technology industry has been singularly focused on a narrative of pull. We have been told that the revolutionary power of on-device AI is so compelling that customers will be clamoring to buy new "AI PCs." Our latest Techaisle study on SMB AI PC adoption reveals a starkly...
31 October, 2025
The preference for security solutions is not universal; it is on a clear continuum dictated by company size and complexity. As businesses grow, they hit a "complexity wall" that triggers a strategic shift from best-of-breed point solutions to integrated platforms. Navigating the Platform Tipping Poi...

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