SMB & Midmarket Technology Adoption Trends, Priorities, Investments
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Navigating Tech: Goals, Challenges, and Priorities Across Business Sizes
This comprehensive report, based on a survey of over 5000 SMBs and midmarket firms, explores the current landscape and future trends in business goals, IT challenges, and technology priorities across different company sizes. It analyzes anticipated revenue growth and IT spending, including cloud and security, for 2024-2025. The document details the adoption rates of various technologies, such as AI, managed services, and cloud applications, and examines IT and cloud maturity levels within these segments. Furthermore, it identifies the drivers and barriers for cloud communication adoption and highlights key areas of investment for improving customer experience and business resiliency.
Methodology
Primary research was conducted among senior IT and business decision-makers within the US-focused SMBs and Midmarket firms from Techaisle network of 2.2M B2B IT professionals spread across 30+ countries
- A total of 5000 SMBs/midmarket firms completed the survey
- Respondents were IT and Business decision-makers
- Sampling quota was fixed by employee size categories: 1-9, 10-19, 20-49, 50-99, 100-249, 250-499, 500-999, 1000-2499, and 2500-4999
- Small business is defined as 1-99 employees, Core Midmarket as 100-999 employees, and Upper Midmarket as 1000-4999 employees
Deliverable
The report is delivered in PowerPoint format
Pricing
Report is priced at US$9950
